Building a coaching team that feels more connected and supported

By Josie May | 4 June 2026

Why stronger communication and clearer support structures matter as gymnastics clubs grow

As gymnastics clubs grow, communication becomes far more important and far more difficult to maintain consistently.

More sessions, more coaches and more moving parts can quietly create pressure across a team. Conversations become shorter, expectations become less clear and staff can easily slip into feeling reactive rather than properly supported.

For many clubs, the challenge is not a lack of care or commitment. It is that growth starts happening faster than the structure around the coaching team.

That is why creating an environment where coaches feel listened to, supported and connected to the wider direction of the club matters so much. When communication is stronger internally, sessions feel more consistent, families feel more reassured and coaches are better able to focus on the experience they are creating for gymnasts every week.

At Citadel Gymnastics, founder Fiona Murphy has spent time exploring how clubs can create more open and supportive communication across coaching teams, particularly as organisations become larger and more complex to manage.

Creating opportunities for more honest conversations

Many clubs communicate with their coaching teams regularly, but that does not always mean staff feel comfortable speaking openly.

Group meetings can often favour more confident personalities, while quieter coaches may struggle to contribute in larger discussions even when they have valuable thoughts or concerns to share.

Fiona recognised this challenge within her own club.

“I tried group meetings where I’d ask everyone to give me their thoughts and you could see the tumbleweeds just roll in. Nobody says a word.”

Rather than seeing this as disengagement, Citadel Gymnastics started looking at how communication could feel more natural and approachable for different personality types.

Alongside meetings and emails, the club introduced more mentoring conversations directly on the gym floor. Experienced coaches spent time supporting newer staff throughout sessions, creating smaller opportunities for feedback, questions and informal conversations that felt less pressured.

For younger coaches especially, that approach helped build confidence gradually and encouraged more open communication across the team.

Helping coaches feel understood, not just managed

As part of wider conversations with staff, Fiona also wanted to better understand how coaches viewed their role within the club and what they felt they contributed beyond the obvious day-to-day responsibilities.

Those discussions revealed that coaches often viewed their role very differently. Some focused heavily on gymnast progression and technical development, while others spoke more about building confidence in children, supporting parents or helping shape the wider atmosphere within sessions.

The club also explored whether staff felt the work they contributed behind the scenes was fully recognised. Those conversations opened up more honest discussions around responsibility, pressure and the quieter work many coaches were carrying outside sessions.

For Fiona, the process ultimately changed how leadership and staff understood one another.

“Asking our staff these questions changed everything from how they saw us and how we saw them.”

Creating those opportunities for more open conversations helped coaches feel listened to more consistently, while also giving leadership a clearer understanding of where support was needed across the team.

Why adaptability matters in growing coaching teams

One of the clearest lessons from Citadel Gymnastics was that coaching teams cannot all be supported in exactly the same way.

Some people need regular reassurance and encouragement. Others prefer direct feedback and clear expectations. Some coaches are comfortable speaking openly straight away, while others need time and quieter conversations to build confidence.

Trying to communicate identically with every member of staff can often create more distance rather than more clarity.

“My ethos is that it’s not about my staff, it’s about me adapting to each person,” Fiona explains.

That mindset helped create a coaching environment where people felt more understood, more supported and more confident communicating openly when challenges arose.

For many Thrive4Gymnastics clubs, this becomes increasingly important as teams expand. The stronger the communication inside the coaching team, the more stable and consistent the wider club experience becomes for families and gymnasts too.

Creating stronger foundations for long-term growth

Many clubs do not struggle because people stop caring.

More often, pressure builds because growth, staffing demands and day-to-day responsibilities all begin competing for attention at the same time. Without strong communication and shared understanding across the team, even small issues can become difficult to manage consistently.

That is why staff engagement matters so much in growing gymnastics clubs.

When coaches feel connected and supported:

  • communication becomes clearer
  • expectations feel more consistent
  • challenges are identified earlier
  • responsibility becomes more shared across the team
  • families experience greater consistency week to week

Over time, those things create something every growing club needs: more stability underneath the day-to-day running of the organisation.

Because strong gymnastics clubs are rarely built around one person trying to hold everything together alone. They are built around teams who feel trusted, supported and able to grow together.

Not sure what your club should focus on next?

Every club is different. Some need to strengthen their finances, while others are looking to reduce admin, attract more members or improve the way they operate.

Our expert team can help you identify the areas likely to have the biggest impact, along with practical resources and suggested next steps for your club.